Pratik Zaveri — Lead Product Designer

About

Staff-level product designer with 12+ years of experience building and evolving high-scale, trust-critical platforms across fintech, data products, advertising systems, and education technology.

Proven track record leading mission-critical surfaces used by 100M+ users, modernizing legacy systems, and partnering deeply with product, engineering, data science, and research to ship durable, measurable outcomes.

Background in HCI and engineering with strong systems thinking, design craft, and strategic influence.

Experience

Lead Product Designer

Yahoo Finance

2021 — Present

Own end-to-end design for the Quote experience, Yahoo Finance's most trafficked surface, serving 135M+ monthly active users across 155+ pages and 7 asset classes.
Set experience strategy and execution for complex financial data surfaces, balancing investor trust, clarity, performance, and business goals.
Led the launch of a Sectors & Industries experience spanning 11 sectors and 155+ industries, enabling scalable market discovery through data visualization.
Delivered major feature launches including inline charts, dynamic performance views, research modules, and video integrations—driving measurable gains in engagement and retention.
Contribute core components to a centralized design system, collaborating with engineering to ensure consistency, reusability, and Storybook adoption across teams.

Senior Product Designer

Yahoo Finance

2018 — 2021

Led the redesign of the Portfolio Transactions experience, replacing a 20-year-old data model while safely onboarding millions of existing users with minimal disruption.
Played a key role in launching Yahoo Finance Premium, the company's first paid subscription product.
Designed subscriber-only dashboards, research reports, investment ideas, community insights, and portfolio risk modeling tools.
Partnered on end-to-end monetization flows, including marketing surfaces, plan selection, checkout, and subscription management.
Served on the Design Ambassador Committee, helping evaluate, recruit, and raise the bar for design talent across the organization.

Senior Product Designer

Yahoo Ad Platforms

2013 — 2018

Helped design and launch Yahoo's first Demand Side Platform (DSP), enabling advertisers and agencies to plan, target, and measure campaigns at scale.
Led design for Audience Targeting & Insights, supporting first-party, third-party, and composite audience creation across web, mobile, and video.
Integrated capabilities from acquired products into the DSP, expanding mobile and video campaign tooling.
Designed complex data-heavy workflows with a focus on clarity, efficiency, and performance for expert users.

Product Management Executive

Enable Mobile Technologies

2009 — 2013

Led product and experience design for Magic Pencil, a B2C mobile learning platform optimized for emerging markets and low-bandwidth environments.
Defined the end-to-end customer lifecycle across mobile LMS and native client applications.
Scaled the platform to 150,000+ users across 20+ institutional partners in multiple languages.
Awarded GSMA Global Mobile Award (2014) for Best Education Product, outperforming competitors including Samsung and Airtel.

Education

MS, Human-Computer Interaction

Georgia Institute of Technology

2011 — 2013

Coursework in engineering psychology, research methods, accessibility, information visualization, and UI evaluation. Research assistant on projects spanning interactive TV, smart homes, and experimental interfaces.

BE, Electronics Engineering

University of Mumbai

2005 — 2009

Skills

Product strategy & vision setting Systems & platform design Design systems & component libraries Complex data visualization User research & synthesis Information architecture High-fidelity UI & interaction design Cross-functional leadership Mentorship & design critique

Tools

Figma

Sketch

Adobe CC

InVision

Principle

Procreate

Webflow

Jira

HTML/CSS/JS